Quick, Slappy, Sexy Copy Audits for Women-Owned Websites

Polish Your *Entire* Website For Conversion and Personality in One Week Flat

Is Your Website Doing Its Job?

A good website is like a good dating profile. TITS OUT, PEOPLE.

Your website should:

  1. Instantly build your credibility so new clients are like, “dang, she’s the shiz” … and book you without hesitation.

  2. Attract actually dreamy clients (the ones who *expect* you to have a bangin’ website).

  3. Be your literal money maker — the thing that houses EVERYTHING about you and your services.

(If you just answered “no, shit, no” to all of those, you are ABSOLUTELY IN THE RIGHT PLACE.)

If YOU Think Your Website Is Blah … Your (Potential) Clients Do, Too.

ALSO IF:

  • You threw your website together one day and never touched it again …

  • Your services are murky, non-descriptive, or not even fully representative of what you do …

  • You’d rather attend your family reunion than look at your About page

Meet The Copy Audit

In The Copy Audit, I combine your existing copy with my knows-her-shit brain to give you:

A WEBSITE THAT WORKS BETTER THAN SPANX.

I look at your existing copy (no extra work for you, boo) and tell you:

  • exactly what’s working

  • exactly what to change to make it work

(And I do it one week flat.)

Implement my recommendations and then sit back with your lusciously upgraded website: engineered for conversion and dripping with personality.

Hi, I’m Kelsey!

And I really wish I didn’t share “auditor” with tax people.

(Because I was audited once … 2013 was a bad year.)

I’m a website copywriter, auditor, and strategist. (And I too often am try to be the funniest in the room.)

I am endlessly AMAZED at what women are doing in business and — because I’m selfish as hell — I want to be a part of it.

I’m ridiculously good at getting inside your head, at knowing what makes you spark, at fully grasping your business and your target audience and everything in between.

And knowing how to reach THAT kind of clarity is what made me the internet’s favorite copywriter.*

*Internet = my mom on Facebook

How The Copy Audit Works

1 )
book your project

Click that lil button below and pop in your digits (I know you’ve memorized your card number, you can’t fool me).

2)
fill out your questionnaire

It’s fun, promise! The more you give me, the more I can customize your audit even more.

3 )
receive your audit

Once I have your questionnaire, I get to work! Give me 5 working days and get ready to be amazed.

HOLY SHIT BALLS, THIS AUDIT IS FUCKING
AH-MAH-ZING!!!

— Rachel Consolo

Get Expensive Copywriter Eyeballs Without The
Ouchie Price Tag.

I’m still what my father called me in high school when I kept losing my Doc Martens:

An expensive gal.

Case in point: If you wanted me to write ALL of your website copy, we’d start at $4,000.

That’s some hefty pocket change, but … you don’t need to spend a small fortune to get a kickass website.

So I dropped an entire zero and developed The Copy Audit — THE way for me to *fully* optimize your *entire* website for strategy, specificity, SEO, messaging, and personality.

For only $400.

Get my (smart) brain and (not-actually-blue) eyes on your existing website

My 6-Point Audit Process

THE six most important features of a website that slays

I start every audit with this litmus test:

Do I know what you do — and who you do it for — within 3 seconds of looking at your page?

If I don’t, I’ll make highly pointed recommendations on where to tighten up all gaps in your messaging so you’re speaking to the right people at the right time in the right way.

You already have an advantage in your back pocket: The world knows how to use websites. That makes your job easier!

I’ll make sure you’re structuring your website’s navigation according to industry standards so there are ZERO roadblocks to your readers bopping around and eating up your copy.

A lot of SEO experts want you to think it’s bafflingly difficult (job security, maybe?). But I pinky-promise it’s not.

I’ll give you my 3-point SEO checklist to get started. We’ll make sure Google can find you via Search Console, H1 tags, and unique Page Titles.

I want you to write for two audiences: the readers and the skimmers.

I’ll audit for both. Whether I’m scanning or reading in depth, am I able to grasp the holy grail? (what you do, who you do it for, and why)

I look at your website through a consumer psychology lens.

I know what your reader is thinking, what they need, and when they’re primed to see different information. We’ll structure your homepage accordingly.

PS If you’re not using the AIDA framework … you soon will be.

My favorite part! Let’s differentiate you. I’ll give you an exact list of where to inject personality (with examples) so your website actually stands out from your competition.

Boring Websites

Lose Business.

HOT WEBSITES

WIN IT.

included in THE COPY AUDIT

$400 for your *entire* website, girl!!!!

FIRST IMPRESSION LOOM RECORDING

My raw brain power on what’s working in your copy and what’s not.

(Keep this for your future copy projects!)

A FULLY CUSTOM WEB COPY AUDIT,
DELIVERED IN A DAZZLING FUCKING GOOGLE DOC

Overwhelming. In the best way.

I deliver your fully custom website audit in a behemoth of a darling Google doc. You’ll know exactly what’s working and exactly what to change to MAKE it work.

I pack these things with comments so you’ll *actually learn* how to write good copy.

ONE WEEK OF EMAIL SUPPORT WITH LIL’ OL’ ME

Have questions about your audit? Want to run revisions by me? Feel compelled to take me out for wine?

We’ll rendezvous in our inboxes for one full week after I deliver your audit.

(I have no boundaries. Take advantage.)

The Copy Audit is perfect for you if you’ve said one of these in the last month:

  • Even if you *know* yourself (and most of us don’t), writing in “yourself” is a WHOLE notha skill. I’ll capture it for you.

  • Assuming you’re getting qualified traffic, this is almost always because your copy isn’t optimized for conversion (i.e. getting your readers to HIT BUY ALREADY). Easy fix.

  • My tweakers, I SEE YOU. How about I help you get your copy to a place where you DON’T want to change it?

  • My specialty, baby! Specificity + a shit-ton of personality = why I became a copywriter.

  • I’ll get your copy to a place where you’re happy — nay, PROUD — to say “yep, just check out my website.”

$400

or 2 payments of $205

I AM OBSESSED WITH THE REVISED VERSION.

why is your brain so good

— not my mom

(I’ll even audit your your FAQs.) Here are mine.


  • My Copy Audits are PERFECT for you if you want your website to :

    • sound more like YOU

    • convert the hell out of your visitors


    (PS I give preferential treatment to cool and nice people).


  • The short answer: My (smart) brain and (not-actually-blue) eyeballs on your ENTIRE website.

    With my wicked-sharp copywriting brain, I’ll review your website for:

    • Messaging

    • Personality

    • Clarity

    • SEO

    • Customer Journey

    • Navigation

    I’ll tell you exactly what you’re doing right and exactly what to change to START doing it right.


  • 5 days, darling.

    Once you book, you’ll get a questionnaire to fill out (it’s fun — give me the goods!).

    The second you submit that, the clock starts.


  • No, my love. I spend lots of time and brain power on your website to give you a custom audit. That’s precious value, babe!

    While I don’t offer refunds because of that, I’m very confident you won’t even think of asking for one.

    And if anything is off on your end, we’ll talk it out. I will always make sure YOU are happy.


  • Hell yes, I will. Right this way, my dear.

imagine waking up tomorrow and *not* hating your copywriting.

Wanna run your copy by me first?

Send me a message and let’s chat!

(Don’t be shy. I’m super nice. Even my mom thinks so.)